|
|
|
Creating Your Own Product: Testing The Market And Finishing Your Product
Copyright 2005 Ronald Gibson
Now that you know what you want to write about, the next step in the process is to gauge the amount of interest there is in your upcoming product.
You can also do a quick search on The Dowser (download the free...
Get more traffic with your Blog
I’ve been online for some time now working with many different website that have brought in lots of traffic and sometimes even a bit of money. It turns out the basic rules about website marketing are also true for blogs. 1. Theme based content –...
Optimize Your Web Site Pt2
Go directly to Part 1 6: The hidden benefits to having the right links. Every site online has an index or default file as its home page file. But outside of that rule you can name the other pages whatever you like. So why not cram the names...
The Truth about Search Engine Optimization
While the basics of Search Engine Optimization or SEO are pretty much textbook, it isn't the textbooks that you're competing with, it's the competition ... who within the most competative markets make it almost impossible to get to that search...
Webmaster Secrets for Top 10 Search Results in Google, Yahoo and MSN.
Webmaster Secrets for Top 10 Search Results in Google, Yahoo and MSN. In the following article, 3 simple steps that are easy to remember will reveal just how easy search engine optimisation can be once you know how. There are many websites...
|
|
| |
|
|
|
|
|
|
Marketing With Blogs - Part 1
Copyright © 2005 Priya Shah
Marketers have found that blogs are excellent tools for communicating with their audience. Anyone who has something to sell or an idea to promote can benefit from using blogs.
Corporates like Nike are using blogs to build branding. Microsoft and Sun are using them to communicate with the developer community.
Blogs have a number of advantages that make them excellent tools for communication.
They are cheap to install and require little or no technical expertise. So the entry point for blogging is very low when compared to the expense of hiring a website designer.
While building a website is often out of the reach of most solo entrepreneurs, anyone can start a blog. If you can’t write or hate to write, you can start an audio or video blog. The possibilities are endless.
Blogs also help you create content that search engines love, and encourage linking from a number of other bloggers who write on similar topics. This makes them excellent tools for getting high search engine rankings and boosting your visibility.
They also encourage immediate responses from your readers and customers, so you can get feedback, tweak your campaigns and respond better to
the market’s demands.
Blogs, and the RSS feeds they come with, help you syndicate your content online, boost your reach and influence and allow readers to control their communications with your company.
Your blog can be your selling point and help your prospects opt for you and your services over those of others.
Whether you’re an individual, entrepreneur, small business, consultant, coach, book author, independent filmmaker, actor, model, travel guide, work-at-home mom - someone who wants to promote their individual skills and talents or interests – there is immense potential in using blogs to promote your business.
In part 2 of this article series I cover some tips that will help you ensure your blog is a good marketing vehicle.
http://www.blog-maniac.com/marketing-with-blogs2.htm
About the Author
Priya Shah is the CEO of eBrand360 http://www.ebrand360.com She writes the Marketing Slave blog http://marketingslave.com and publishes an internet marketing newsletter http://www.ebizwhiz.biz. Subscribe to her free Business Blogging eCourse. http://www.blog-maniac.com
This article may be reprinted as long as the resource box is left intact and all links are hyperlinked.
|
|
|
|
|
|