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Advertising On A Budget -- Using Print To Drive Traffic Online
I decided to try something a little different and illustrate the marketing challenges of a small business. I'm using one of my clients, PrescottWeddings.com. PWC is an online resource guide for couples planning their weddings. Along with a ton...

Getting The Most From Your Advertising Dollars
Copyright 2005 Stephen Wright You now have that website up and running. You have a great product. You are all set to start taking orders and making those trips to the bank to make deposits! And then you wait, and wait, and wait some more!...

How to Use Internet Marketing Promotion And Advertising to Build Your Business
Internet marketing promotion and advertising is crucial for your website’s success. Take time to create a buzz about your site and that will keep people coming back. Excited people are motivated people willing to spend money on your products....

Increase Your Returns With Opt-in Email Advertising
The amount of marketing that takes place online is increasing exponentially, leaving marketers scrambling for ways to get noticed. Email marketing has become a sophisticated field, consumers are getting more savvy, and regulations are starting to...

Real Estate - Advertising Your Own Home
"House and Lot For Sale! Direct Buyers Only!" -- These popular ads can be found everywhere, including the internet... Many people rely on the internet to sell their property because it's a great way to advertise. There are a growing number of...

 
Google
3 Ways to Effective Traffic Exchange Advertising

Many people will tell you that traffic exchanges are not effective. For some this may be true depending on the service or product you offer. I, however, have had several customers that found my services through my advertising on traffic exchanges. So I am gonna tell you the 3 ways to make this an effective advertising option for you.

First: You need to be sure your home page is effective at explaining what service or product you are offering. Traffic exchanges have a timer so the person viewing your site has the option to leave within a matter of seconds. So your main goal is to give them a reason to stay!!

Second: Only choose traffic exchanges that offer manual surfing. Most people do not even watch the window when an autosurf is running. If it is a manual surf exchange they have to physically watch the pages in order to go to the next site. This gives


you the best opportunity for them to actually see your site and be drawn in by your content.

Third: Be prepared to work. In order to earn credits for people to view your site, you have to view other people's sites. That is why it is called a "Traffic Exchange". The more you view other sites, the more your site is viewed.

With these 3 steps you can use traffic exchanges as an effective advertising strategy. It takes planning and work to get results, but doesn't every advertising plan? I urge everyone new to advertising to do alot of research to find the plan that is best for you and your business.
About the Author

Stacy Hensley designs websites, makes graphics, and also runs a Banner Exchange. http://www.jakscreations.net
http://jaksbe.808webhosting.com